We love working with brands that care more about their positive purpose and impact, than just driving bottom-line results.

There’s a gazillion PR and Marketing Consultants in Brisbane, so what makes us different?
Since Katie Martel founded Croft PR in 2013, our small, creative, savvy and collaborative communications team has grown to become one of Brisbane’s leading PR and marketing agencies for creating PR with Purpose.
We’ve worked with some of Australia’s leading purpose-driven brands – from 99Bikes, Nerada Tea, to Little Spurs and Co, to name just a few.
We don’t just take on *any* client. We work with clients who have a deeper mission, to create a meaningful impact.
We genuinely enjoy our work each day, knowing we work with businesses who care about more than positive impact, value and communities, than just driving bottom-line results.
So what does this mean for your brand’s PR and Marketing strategy with us?
It means a tailored approach, hands-on energy, and ultimately creating valuable communications that serve a greater purpose.
“Our philosophy is to work smarter, with purpose and passion to create positive change in the communities we work with.”
Meet our team
-
Katie Martel
Katie is founder of Croft PR and the chart-topping Thriving in Business Podcast. She's a 15-year award-winning brand and PR consultant and strategist who was named as Inside Small Business 'Top 50 Australian Small Business Leaders.'
Katie founded Croft PR a decade ago, and today she leads a creative, savvy and collaborative communications team working with some of Australia’s leading brands. Her mission is to help other leaders - in business, charities and government organisations - to drive PR with purpose - meaning there is a greater, positive purpose than just bottom-line results.
As a mum of two young boys, she's committed to empowering more women and mums in the industry - providing greater opportunities for growth and leadership.
-
Candace Millman-Doyle
Candace Millman brings a diverse skillset, with a professional background in strategy, engagement, business development and marketing largely within the medical and health fields, coupled with extensive family experience in retail chain stores, ecommerce and a Master of Business Administration - Candace describes herself as a business allrounder.
Having led the Queensland engagement and education activities for the largest private cardiology group in Australia, a health tech project, including the trial of staffing software at Queensland Health Hospitals, Candace’s strengths lie in identifying strategic partnership opportunities and supporting all parties to achieve their desired project outcomes.
She spent a number of years translating cardiology research into marketing campaigns and teaching sales teams, she has a passion for translating complex information for a broad range of audiences.